About the project
When out Creative Director turned 32, we knew that, like in her job, every hour counts. So, even if at the time she was living the life at a music festival, this didn’t stop us from still having her around. Thus, we created 8 animated illustrations that highlighted 8 moments of her daily life at Încotro’s headquarters (the steaming coffee, the ”it’s complicated” relationship between her and the couriers, the relentless need for her feedback, the passion for food that she shares with her weighing scale partner – Maria, the emails, the 3 o’clock weariness or the tasks that pile up no matter what). After posting them every hour on our Facebook page, the surprise was tremendous and the joy...oh, the joy! <3